Question: Why did the server application cross the network? Answer: For the same reason the chicken crossed the road – to get to the other side … (in this case) of the datacenter and clouds.
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Citrix Extends Desktop Virtualization Leadership with Acquisition of RingCube

Innovative RingCube Technology Eliminates the Tradeoff Between User Personalization and Centralized IT Management

Santa Clara, Calif. » 8/10/2011 »
Citrix Systems today announced it has closed the acquisition of RingCube, a leader in user personalization technology for virtual desktops. The innovative technology from RingCube accelerates virtual desktop adoption by eliminating the tradeoff between user personalization and centralized IT management. When combined with a desktop virtualization product like Citrix XenDesktop®, RingCube makes it easier for IT to give each user a personalized virtual desktop, dramatically reduces the cost of storage, and simplifies the move from physical to virtual desktops. With the acquisition of RingCube, Citrix further solidifies its leadership position in desktop virtualization, helping enterprise customers transform traditional desktop management into a secure, flexible “private desktop cloud” service. The terms of the acquisition were not disclosed.

The Great VDI Tradeoff
Enterprise customers have already begun moving to desktop virtualization. As the industry transitions from the PC Era to the Cloud Era, desktop virtualization products like Citrix XenDesktop have given millions of users around the world the freedom to access their corporate desktops, apps and data from any device, in any location. Desktop virtualization also provides significant benefits to IT, allowing them to host user desktops and apps securely in the datacenter and deliver them as a far more cost-effective centralized service.

In the past, customers using the popular VDI method of virtualization have been forced to choose between two different deployment models. Most customers today choose the “dedicated VDI” model. In this approach, IT hosts a unique, fully assembled desktop for each user in the datacenter, and lets them connect to it remotely from any device. This model gives IT all the benefits of central management while allowing end users a high level of personalization. While this approach is superior to traditional desktop management, storing thousands of unique, fully assembled desktop images in the datacenter can be expensive to maintain.

As a result, some customers opt for the more efficient “pooled VDI” model, which stores only a single image of the Windows OS and each app in the datacenter, and then dynamically assembles each virtual desktop at runtime as users need them. While the pooled approach is far less expensive, the fact that each user gets an identical desktop makes it impractical for many types of employees.

RingCube Eliminates the VDI Tradeoff
RingCube technology breaks down this barrier to enterprise-wide VDI adoption by combining all the benefits of dedicated and pooled desktops, with none of the limitations. It does this by creating a “personal vDisk” for each employee that contains only the apps, data and settings that are unique to that user. All the images that each user has in common – including the Windows OS and all common corporate apps – are stored one time in the datacenter. As a result, each user gets their own unique personal desktop each time they log in, while IT gets all the cost advantages of centrally managing a single instance of Windows and each corporate application for all users. Using RingCube technology with XenDesktop can significantly reduce storage costs versus standard dedicated VDI desktops.

RingCube also makes it easier for customers to make the move from physical to virtual desktops. By isolating all user-specific apps and settings in personal vDisks, IT can be certain that each user’s new VDI desktop will behave exactly the same as their previous physical desktop, making the move entirely transparent to users. This also simplifies migration for desktop administrators by ensuring that their existing tools for managing applications and users continue to work seamlessly.

As an added benefit, isolating each user’s unique apps and settings also gives IT the option of letting users self-install apps into their own personal vDisks.

The RingCube product line is shipping today with full support for Citrix XenDesktop 5. Additionally, Citrix will continue to support existing customers.

Quote
Bob Schultz, Group Vice President and General Manager, Enterprise Desktops and Applications
at Citrix
“The acquisition of RingCube underscores our chief goal of enabling users to access their desktops and applications on any device, and making virtual desktops simple and affordable for IT. As customers take on enterprise-wide desktop transformation initiatives, Citrix is in the best position to provide a broad range of technology delivering multiple types of virtual desktops that satisfy every user in the enterprise. RingCube technology adds a significant capability to provide users and IT flexible, personal VDI desktops at a much lower cost.”

Related Links

Announcement: Citrix Extends Desktop Virtualization Portfolio with Acquisition of KavizaFollow Us Online
Citrix XenDesktop product pageTwitter: @Citrix, @xendesktop

About Citrix
Citrix Systems, Inc. (NASDAQ:CTXS) is a leading provider of virtual computing solutions that help people work and play from anywhere on any device. More than 230,000 enterprises rely on Citrix to create better ways for people, IT and business to work through virtual meetings, desktops and datacenters. Citrix virtualization, networking and cloud solutions deliver over 100 million corporate desktops and touch 75 percent of Internet users each day. Citrix partners with over 10,000 companies in 100 countries. Annual revenue in 2010 was $1.87 billion.

For Citrix Investors
The forward-looking statements in this release do not constitute guarantees of future performance. Investors are cautioned that statements in this press release, which are not strictly historical statements, including, without limitation, statements by the company concerning the acquisition of RingCube Technologies; integration plans; new capabilities of certain of its products; its plans to expand certain of its technologies and platforms to include enhanced capabilities; the company’s markets; and management’s plans, objectives, strategies and assessments of market factors, constitute forward-looking statements. Such forward-looking statements are subject to a number of risks and uncertainties that could cause actual results to differ materially from those anticipated by the forward-looking statements, including, without limitation, the reaction of customers of Citrix and RingCube to the acquisition; Citrix timing and ability to successfully integrate RingCube’s technology, products, operations (including migration of RingCube to Citrix systems and controls) and employees; the introduction of new products and technology by competitors or the entry of new competitors into the markets for Citrix and RingCube products and technology; the failure by Citrix to retain key employees of RingCube; failure to further develop and successfully market RingCube’s technology and products, including failure to execute Citrix sales and marketing plans and failure to successfully partner with key distributors, resellers, OEM’s and strategic partners; failure to achieve or maintain anticipated revenues and operating performance contributions from RingCube; the impact of the global economy and uncertainty in the IT spending environment, including Citrix European markets; the success and growth of the company’s product lines, including risks associated with successfully introducing new products into Citrix distribution channels; the company’s product concentration and its ability to develop and commercialize new products and services while maintaining sales of its established products; disruptions due to changes in key personnel and succession risks; seasonal fluctuations in the company’s business; the company’s reliance on and the success of partners for the marketing and distribution of the company’s products; the company’s ability to maintain and expand its business in small sized and large enterprise accounts; the size, timing and recognition of revenue from significant orders; the success of investments in its product groups, foreign operations and vertical and geographic markets; the management of anticipated future growth; the recruitment and retention of qualified employees; risks in effectively controlling operating expenses, including failure to manage unexpected expenses; the effect of new accounting pronouncements on revenue and expense recognition; litigation and disputes, including challenges to our intellectual property rights or allegations of infringement of the intellectual property rights of others; the inability to further innovate our technology or enter into new businesses due to the intellectual property rights of others; changes in the company’s pricing and licensing models, promotional programs and product mix, all of which may impact Citrix revenue recognition or those of its competitors; charges in the event of the impairment of assets acquired through business combinations, investments or licenses; competition, international market readiness and execution risks; unanticipated changes in tax rates or exposure to additional tax liabilities; risks of political and social turmoil and other risks detailed in the company’s filings with the Securities and Exchange Commission. Citrix assumes no obligation to update any forward-looking information contained in this press release or with respect to the announcements described herein.

The development, release and timing of any features or functionality described for our products remains at our sole discretion and is subject to change without notice or consultation. The information provided is for informational purposes only and is not a commitment, promise or legal obligation to deliver any material, code or functionality and should not be relied upon in making purchasing decisions or incorporated into any contract.

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Citrix® and XenDesktop® are trademarks of Citrix Systems, Inc. and/or one or more of its subsidiaries, and may be registered in the U.S. Patent and Trademark Office and in other countries. All other trademarks and registered trademarks are property of their respective owners.

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Citrix Expands Silicon Valley Presence with Industry Veterans from Cisco, HP and Symantec

Erin Hintz, Shankar Iyer, and Bob Schultz Bring a Wealth of Industry Experience to Drive Leadership in Enabling the Personal Cloud

Santa Clara, Calif » 7/26/2011 »
Citrix Systems today announced the addition of three new executive hires to drive leadership in enabling the personal cloud. Erin Hintz has joined as vice president, global marketing and ecommerce, Online Services Division; Shankar Iyer as vice president of product management, Receiver and End-user Services; and Bob Schultz, as group vice president and general manager, Enterprise Desktops and Applications. All three industry veterans will be based at the company’s newly expanded Silicon Valley headquarters.

More about Erin Hintz
Hintz will lead go-to-market efforts for the rapidly growing Online Services Division at Citrix, which provides the company’s award-winning line of secure, easy-to-use cloud-based solutions including GoToMeeting® and GoToMyPC® that enable people to collaborate and work from anywhere with anyone. Hintz brings a wealth of enterprise, SMB, consumer and OEM marketing experience to Citrix. Most recently she led the worldwide marketing organization of Symantec’s Norton consumer business. During her tenure, the business grew from $350M to over $2B dollars. Hintz also held several executive roles in product management and marketing. Hintz joined Symantec through the acquisition of Delrina where she was a public relations executive. Hintz received her post graduate diploma in management studies from Wilfrid Laurier University and an Honors B.A. from Queens University in Kingston, Ontario, Canada. She is active in the Silicon Valley community holding board and advisory roles with Resource Area for Teaching (RAFT) and Zuberance.

More About Shankar Iyer
Iyer will drive product strategy for personal cloud and end-user services with Citrix Receiver™, enabling anytime access to virtual desktops and applications from any device. Iyer comes to Citrix from the WebEx division of Cisco, where he led the formation of a Cloud Applications business unit focused on next-generation SaaS and cloud applications for large and small enterprises. Prior to its acquisition by Cisco, Iyer was vice president of products and new business initiatives at WebEx, charged with expanding new business opportunities for the next-generation WebEx platform. Prior to Cisco, he served as executive vice president, products and marketing for GemStone Systems (recently acquired by VMware) and before that, VP of products and strategy at TIBCO Software. Iyer received a M.B.A. from Santa Clara University, a M.S. in mechanical engineering from Ohio State University and a Bachelor of Technology in mechanical engineering from the Indian Institute of Technology in Mumbai.

More About Bob Schultz
Schultz will drive the company’s market leading desktop and application virtualization business with responsibility for Citrix XenDesktop® and Citrix XenApp™. Schultz comes to Citrix from HP where he spent nine years in a variety of senior leadership roles across the Enterprise Server, Storage and Networking businesses, most recently as vice president of operations, planning and strategy. Prior to that, he was general manager for the enterprise server and storage software business where he led the creation of the management, virtualization and automation software that enables the next generation datacenter infrastructure. Prior to HP, Schultz served as chief operating officer at Adaptec where he was responsible for day-to-day operations, including development, marketing, sales, service and IT. He holds a M.B.A. from the Keller Graduate School of Management, Chicago, IL, a M.S. in computer science from the Illinois Institute of Technology and a B.S. in general engineering from the University of Illinois.

Quotes
Erin Hintz, Vice President, Global Marketing and Ecommerce, Online Services Division
“Citrix is fundamentally changing the way the world works with a portfolio of cloud-based services that not only significantly improve business productivity, but also unleash creativity and innovation in the way individuals do their jobs and interact with others. It is truly exciting to join a world-class team that is as passionate as I am in creating solutions that will provide better opportunities and success for the customers we serve.”

Shankar Iyer, Vice President of Product Management, Receiver and End-user Services
“Citrix Receiver enables business users to work with their applications and data from anywhere with a full self-service experience. It is my goal to continue to enhance the user’s experience from any device – tablets, smartphones, laptops, and other new devices in the future. I look forward to working with the great team that is behind Citrix Receiver.”

Bob Schultz, Group Vice President and General Manager, Enterprise Desktops and Applications
“Citrix is leading desktop transformation as evidenced by our customer success, market recognition and ongoing innovation. I’m excited to be joining this visionary team to further our leadership and success in enabling customers to deliver desktops as a service.”

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Announcement: Citrix Strengthens Alliance Team with Former Cisco and Sun Execs Expert blog: Leading Cloud Expert Christian Reilly Joins Citrix CTO Office

Follow Us Online

Citrix XenDesktop product pageCitrix Receiver pageGoToMeeting pageTwitter: @Citrix, @xendesktop

About Citrix
Citrix Systems, Inc. (NASDAQ:CTXS) is a leading provider of virtual computing solutions that help people work and play from anywhere on any device. More than 230,000 enterprises rely on Citrix to create better ways for people, IT and business to work through virtual meetings, desktops and datacenters. Citrix virtualization, networking and cloud solutions deliver over 100 million corporate desktops and touch 75 percent of Internet users each day. Citrix partners with over 10,000 companies in 100 countries. Annual revenue in 2010 was $1.87 billion.

For Citrix Investors
This release contains forward-looking statements which are made pursuant to the safe harbor provisions of Section 27A of the Securities Act of 1933 and of Section 21E of the Securities Exchange Act of 1934. The forward-looking statements in this release do not constitute guarantees of future performance. Those statements involve a number of factors that could cause actual results to differ materially, including risks associated with the impact of the global economy and uncertainty in the IT spending environment, revenue growth and recognition of revenue, products and services, their development and distribution, product demand and pipeline, economic and competitive factors, the Company’s key strategic relationships, acquisition and related integration risks as well as other risks detailed in the Company’s filings with the Securities and Exchange Commission. Citrix assumes no obligation to update any forward-looking information contained in this press release or with respect to the announcements described herein.

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Citrix®, GoToMeeting®, GoToMyPC®, Citrix Receiver™, XenDesktop® and XenApp™ are trademarks of Citrix Systems, Inc. and/or one or more of its subsidiaries, and may be registered in the U.S. Patent and Trademark Office and in other countries. All other trademarks and registered trademarks are property of their respective owners.

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